Blog

Future of media relations relies on the ‘casual pitch’

When I first learned how to pitch, the task — on paper — seemed right up my alley. When it...

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Hey, PR Pros, Which Taylor Swift Era Are You In?

Ever since Taylor Swift embarked on The Eras Tour in March 2023, she’s mesmerized fans with her three-hour plus setlist...

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11 Books to Read This Summer

Annually, the Water & Wall team takes an agency-wide “summer break” to rest and rewind. While we’ll be checking email...

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Three PR Lessons Poached from Top Chef’s 20th Season

Let me start with a quick story. Back in March 2020, my family started a Top Chef fantasy league as...

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To: Interns, From: (Former) Interns

As we prepare to welcome our 2023 Summer Intern, the team put pen to paper reflecting on their first internship...

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From the Newsroom to PR: Our Two Former Journalists Debrief

The career switch to comms from journalism is still a thing. Look no further for proof than the signing of...

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A Look Beyond Crypto Winter

How quickly things change and how quickly we learn from them (sometimes). You remember when you had no idea who...

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Can ChatGPT Really Do It All?

ChatGPT is making headlines and causing many professionals new forehead lines. Will ChatGPT redefine, and do we dare say replace,...

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